The Israeli startup Ping was about to launch its highly-hyped email app, but then, an email message from a Golf company changed their plans.

Ping is an Israeli startup which wanted to launch their promising email-messaging app. The app was told to change the way in which we consume emails and instant messaging. It was covered widely, got great reviews and over 40,000 enthusiastic fans registered to be updated about the launch. Seemed that everything is on the right track, until an email message came and stopped the train. Continue reading Hop, formely Ping, Wants You to Reimagine Your Email →